Jony Ive’s Ferrari looks nothing like a Ferrari
Ferrari reveals its first EV, with design help from Jony Ive
Here’s what the Ferrari Luce’s buttons, switches, and knobs sound like. ’
Ferrari’s stock plummets after disappointing Luce unveil.
It was designed with help from Jony Ive’s LoveFrom, but what worked for Ive at Apple isn’t working for Ferrari. hybrids after the Ferrari Luce launch. The Luce’s launch immediately preceded a stock drop that even an appearance by the Pope hasn’t been able to turn around so far.
